Circle Marketing co-hosted one monster marketing webinar a month or so back to prep small businesses for the new year (2013) with 13 different ways any small business could start effecting positive change and massive revenue growth over the following 12 months. This was for Broadcast Louder’s Creativity + Abundance 2.0 series. Talk about creativity in abundance, well, the collaboration resulted in an incredible two-hours of jam-packed and useful information. Yes. Two hours and it’s all free!

Many people have paid hundreds of dollars for webinars like this, but Circle Marketing and Broadcast Louder figured putting together this free 2-hour class would help Small Business owners kick off the new year on the right foot!

Click here to watch the webinar, but get a notepad ready because there’s a TON of information to help your business grow!

For those who want to move at their own pace, and prefer to have PDF’s instead of watch videos, please feel free to download the supplemental ebook by joining our email list below:

A great way to create more revenue streams is by offering to partner up with other companies who aren’t your direct competition, but are in your field. For example, a printer should definitely partner up with a website design company. A dog walker could partner up with a few pet supply stores in their area. The possibilities are limited only by the extent of your imagination.

Having a mobile app for the iPhone, Android, or one of the many tablets like the iPad is a great nice-to-have, but it’s far from a must for most businesses. Despite what some too-good-to-be-true offers are out there, the truth is that apps are not an inexpensive endeavor.

When starting to build your app, or more importantly while still in the planning stages, know exactly what your ROI is going to be and what the real costs are. First and foremost, after you know how you want to make money from the app, you need to understand that prices to build apps start at $5,000. That’s the bare bones minimum. Now, take into consideration the updates and bug fixes, the enhancements once the next generation of higher-resolution screen phones comes out, and the marketing of the app, and you’re looking at easily five figures of investment.

You need some fresh ideas on how to grow your business, right? Well you have come to the right place! We will focus on the very top 5 things you can be doing right away to start increasing that bottom line and widening your profit margins as your business grows. Let’s get right into it!

It’s time to have a dirty conversation. We try to stay on the positive side of everything, but every now and then we have to just talk about something negative. Not because we like it, but because sometimes telling the truth comes with telling a side which no one likes to hear or know about. Knowing these ugly truths, or more accurately exposing certain outright lies, and learning why they are simply not true will help your business. How? Because you will know how to avoid these scammers and those who give digital professionals a bad name. Now, while Circle Marketing is a marketing agency and handles much more than just online and digital marketing, there is a naiveté in most good-hearted and trusting business owners and managers who aren’t as proficient or aware of the latest and most effective strategies and how to tell if an online and/or web professional you’re thinking about contracting work to has really “got the goods.” We’ve all heard the horror stories of how some business got swindled by a so-called “web designer” who left them high and dry with nothing to show for the money they spent, after being promised the world…or at least a darn web site!

First thing you need to do when making a Web Video is to make a connection with your audience. Most likely, your audience will be your clients, customers, and fans. Like any advertisement or publicity campaign, know what you want to get from the video. Know what you want your audience to get from the video. Plan a series of videos to help build familiarity, trust, and a connection with your audience so they’ll want to see more videos, and remember your company when it comes time to purchase a product or service which you offer.

Organic Search rankings are the Search Engine Optimization (SEO) results you achieve after you have done a great deal of acquiring back links, and have performed as much optimization on your own site as possible to improve it’s rankings. Paid rankings are when you achieve visibility in the highlighted advertising section of search engine results pages. Paid obviously costs you money when someone clicks your ad (or sometimes when a viewer sees it, depending on your set-up), but organic rankings are free when someone views and clicks your listing. While no one knows the complete search or ranking algorithms 100%, we have been able to do extensive research over and over about what has been known to positively effect rankings.

When you launch a Pay-Per-Click (PPC) Ad Campaign, you should do split testing. What split-testing means is creating more than one version of your ads, which run concurrently. One ad will probably perform better than the others, and you can adjust a campaign accordingly, as you analyze the effectiveness of each ad version. Differences in the split test could be different messaging, different headers, different images, depending on your strategy and what you’re offering.

Facebook Timeline for Pages is coming to Facebook on March 30, 2012. Circle Marketing’s Louis Tanguay, teamed up with Broadcast Louder‘s Susan Newman to deliver the ultimate webinar on how to most effectively use Facebook’s new Timeline for Pages with the sole focus on maximizing your business and/or brand’s ROI and conversion cost efficiency.

You’re going to see strategies, ideas, and techniques in this Webinar which others simply aren’t doing yet. These fresh and new ideas, combined with the power of Facebook’s new Timeline for Pages’ abilities, makes this a must-see video for any and all small business owners and social media marketers of all sizes.

You should develop a tag line/slogan for your business and/or brand. Your tag line should be more than a catchy saying. It should be a statement and reason WHY your customers should buy from you, trust you, and do business with you either in addition to your competitors, or (hopefully) instead of your competitors. It should be different, somewhat inspirational, and reach out to the emotions your potential customers feel.

It’s a very exciting day for those who focus on the future of Facebook Brand Pages and what this means for doing business and acquiring fans on Facebook. Your Facebook Timeline Page is not a substitute for an actual website for many reasons, but it can be the most effective business tool you have other than your actual website.

Mobile Applications (or, Mobile Apps) are the newest, hottest thing. Every business wants to have a mobile app, and the future of business is going mobile. However, is creating a mobile application right for your business? Is your business the kind of business which will be able to better serve your clients and customers by giving them a mobile app?