One of the most important steps a small business can take in their marketing today is  to establish and grow a list of interested potential customers to communicate with on a regular basis. Some prefer to do this through Social Media, but the most effective form of this is best handled through E-Mail Marketing.

Another guest post written by one of us for another great website! If you want one of us to write a great blog post for your website, just contact us, and let us know what you need! We’d love to see if we can help out!

Last week we were asked to return to the Marcielle Presents TV Show in Pasadena, CA. The first time we were there, host Marcielle Brandler and our very own Louis Tanguay sat down for a 22 minute segment on Small Business Marketing. You can view that entire interview on our YouTube channel. This time, we were helping out Marcielle with a brand new article for her show’s website, entitled “Understanding Facebook Marketing.”

Check it out here, and let us know what you thought in the comment below!

Recently, Circle Marketing’s founder and managing director, Louis Tanguay, was asked to appear on Lisa Steadman’s WooHoo Radio Show! Lisa’s a ball of energy and excitement, and she’s always full of such useful information about personal and professional branding. Check out her WooHoo Radio show, and also her business website as well.

In their segment together (embedded below), Lisa and Louis discussed the Top 3 Essentials for websites to be most effective, and some ways every company can up-level their brand and kick their business into a higher gear.

Today’s blog is a Guest Blog for Circle Marketing by Susan Newman, CEO, Susan Newman Design, Inc. Susan is also the founder of Broadcast Louder, which is a business learning website which features many webinars and classes by a number of experts in all areas of business. We are honored to have her write this post for our readers…enjoy!

What is Brand Visibility and how can you get it?

Each business has its mission and goals, but in order to achieve these, the target market of who you are trying to reach, need to find you. How can they if you don’t brand and market your business effectively, both online and offline.

Encouragement Speaker Derrick Hayes interviewed Circle Marketing’s own Managing Director, Louis Tanguay recently. Posted on DERRICK’s website, the interview talks about how Circle Marketing was started, how to keep focused during challenging times in your business, and some keys to success.

If you’re starting out with your business, or are hitting a few ruts, maybe head on over to DERRICK’s website and check out the interview.

This blog is brought to us by the great marketing mind of Renae Christine, from RichMomBusiness.com, and many others. This “Mompreneur” has created dozens of successful businesses for herself and others. With kids in tow, Renae couldn’t keep up with the demand for her help, and could no longer help everyone she loved –and she loves everyone. Thus, Renae started a Rich Mom YouTube Channel where she can help others start and expand their businesses en masse! Subscribe to her daily, funny 2-minute videos at RichMomBusiness.com. Thanks, Renae, for your “awesome sauce” and very helpful video!

We all want to rule Google and Bing, right? We all want to be in the Top 3 results for all of our desired KeyWords, right? Well, in order to do that, you’re going to know some essential basics about Search Engine Optimization (SEO). This post will give you a mile-high overview of SEO, and get you moving in the right direction. Think of this as a Top 10 Best Practices for how to begin to get those search engine rankings you (and all of your competitors) desire.

You have written the script, cast the film, shot the film, edited your film, and put your hard-earned money (or other’s trustfully-invested money) into your vision. Now, you need people to buy the film, distribute it, and make millions on your way to the award ceremonies on the festival circuit, right? Wrong.

You forgot the most important part about making the film. Marketing it. If you rely only on selling the film to a distributor or studio, then what happens if (and this is more likely to happen than you like) no one buys the film? What then?

We would like to take a look at something many small business owners talk about, and really hone in on something we think is very important. You can create a “Logo” … or … you can create Branding. Ideally, you want the logo to be an extension of the brand. Let’s dive right in…

Keyword Density is a ratio of desired search terms displayed in the content of a page to the overall content of that page. For example, let’s say you’re an auto mechanic in Santa Monica, CA who specializes in fixing domestic vehicles. One of your Keywords might be “Domestic Auto Mechanic Santa Monica.” Another might be “Auto Repair Santa Monica.” Still another might be “Car Repair Santa Monica.” Of course, your specific keywords should be researched and determined for maximum impact.

Your Keyword Density Ratio would be the ratio of keywords-to-“normal” words in any particular page or post on your website. The lower the density, the less search engines will feel you adequately address the desired topic and search terms. The higher the density, and you could be down-graded or penalize for what is called “keyword stuffing.”

It was right after half time. What was apparently a blow-out game just got worse for the San Francisco 49ers as the Baltimore Ravens returned the opening kick-off of the second half of Super Bowl XLVII to take a 28-6 lead over the 49ers. Then, a bigger blow out occurred.

There is a new internet phenomenon making it’s way through it’s 15 minutes. “The Harlem Shake” started as a silly, kooky video, but it’s subsequent video memes actually have root in another (and older) form of entertainment…joke telling. In particular, a very old joke which all comics love putting their person touch on. That joke is called, “The Aristocrats.”